Laundry is all we do. And we do it better than anyone. Just ask the businesses that depend on us and you’ll know why Primus is the undisputed leader in commercial laundry.


Alliance Laundry Systems have been making world-class laundry equipment since 1908. The reason behind Alliance Laundry success and longevity is simple because they build better machines, develop smarter technologies and provide unmatched customer support.

WHO WE SERVE

Hospitality

Laundry solutions for the best of the hotels to best of Restaurants, salons and Spas.

Healthcare

Specialist laundry solutions to promote health and hygiene in hospitals and care homes

Laundromats

Better laundry in under an hour for coin laundry customers. Better business for laundrette owners

Communities

Laundry solutions for the best of the hotels to best of Restaurants, salons and Spas.

TOUCH THE FUTURE OF LAUNDRY

With the introduction of its XControl FLEX Platform, Primus has rethought the laundry experience. From advanced functionalities and new revenue generating opportunities, to the clean, full color display and step by step instructions, Quantum Touch is technology that is truly worth the investment. 

LAUNDROMAT WALKTHROUGH

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WHY PRIMUS

With over 100 years´ experience competing in the diverse and demanding European market, Primus has been built on the solid foundations of purposeful innovation and a passion to help our customers get ahead in laundry. We develop industry leading, eco-friendly laundry solutions characterized by incomparable efficiency and stylish design. Ultimately, our goal is to produce maximum efficiency with minimum fuss, while making optimum use of resources.

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